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The Kataloop subscriptions at a glance
Whether you want to be deeply involved or if concepts are already in place or not: Our subscription model ensures continuous, predictable, and measurable progress for your project. If you like, we can start as early as -, when you subscribe now.
Continuity: We schedule five days a week for you. This means: A task you assign on Monday morning, with an estimated implementation time of two working days, will be completed by Wednesday morning.
Flexibility: Adapt to changing business demands by having you or your team adjust or reprioritize tasks using the simple project management tool.
Expertise: With years of experience, we create your website, online shop, photos, silent videos, promotional materials, and more – all you need to provide is the text. In the Professional Plan, weekly video calls allow for personalized consultation, while in the Basic Plan, we are happy to answer your questions in a kickoff call or in writing.
What’s included in the subscription?
Figma designs
Figma is the leading design tool for user interface design, simple prototyping, and design systems. Most design tasks, such as web designs, are therefore implemented using Figma. Print products, on the other hand, are created with Adobe InDesign.
Webflow websites
Webflow is THE tool for building professional websites. Webflow CMS, Webflow E-Commerce, Webflow Interactions, and Webflow Localization are just some of the features that significantly speed up processes and offer endless possibil
Stock media
Kataloop has an exclusive collection of high-quality photos and videos that you can use in your projects. License the media with just a few clicks or subscribe to Kataloop to receive a monthly quota.
Studio productions
Demonstrate professionalism and quality to your target audience with a high-quality, cohesive visual identity! At Kataloop’s studio, we create photo and video concepts that strengthen your brand identity and, in turn, boost your revenue.
And more:
Cinemagraphs
Corporate design style guides
Microinteractions
Still life photography
Graphic design
Online shops
Lottie animations
Branding
Product photography
Complex website animations
Static short videos
Custom code
Print products
(Streamline) icons
Landing pages
Micro videos
Cinemagraphs
Corporate design style guides
Microinteractions
Still life photography
Graphic design
Online shops
Lottie animations
Branding
Product photography
Complex website animations
Static short videos
Custom code
Print products
(Streamline) icons
Landing pages
Micro videos
Implementation times: How long does a task take?
All weekdays of a month are scheduled. Tasks that involve multiple steps require approval after each step. Please note that there are people behind the tasks, and in rare cases, there may be slight time deviations. For tasks with variable specifications (e.g., “1-6 items” or “1-2 days”), you can request a more precise time estimate in the task management tool before the implementation begins.
Legend
Recommendation for outstanding results: Concept development and design are processes that heavily depend on the time invested. Give us a little more time to achieve exceptional results. The same applies to Webflow development, where more complex implementations become possible.
S2
S3
Step 2 / Step 3: Tasks with these labels depend on the completion of the previous task. For example, the digital implementation of a logo requires initial logo drafts. If this label is missing or there is no other note, the prerequisite does not apply.
Autopilot
Implementation on autopilot: This concept enables fast execution through shortened approval processes. For photos and videos, you simply provide the text or theme to be illustrated, and in the next step, you receive the final result.
Pro
Only in the professional plan: Tasks with the red “Pro” label are exclusively available to customers subscribed to the professional plan. Benefit from custom development, the creation of digital and print products, or illustrations.
S1
Website preparation & user interface designs in Figma
Designing a website requires the existence of a style guide. Styles are often expanded during the design process. A page refers to an entire page such as “About Us,” “Homepage,” “Terms & Conditions,” “Product Page,” etc. A section refers to elements like navigation, a footer, a hero section, a frequently asked questions section, a contact form, etc.
Task
Days
Sitemap-Erstellung: Visuelle Seitenübersicht der kompletten Webseite mit allen Abschnitten (je nach Website-Umfang)o
1-2
Low-Fidelity Wireframes: Grobe visuelle Darstellung von Seiten, je 4 Seiteno
2
Desktop-Design von 4 normalen Website-Abschnitten o
2
Desktop-Design von 4 besonderen Website-Abschnitten o
4
Adaptierung des Designs auf einen anderen "Breakpoint" wie z.B. Handy Hochformat, je 8 Abschnitte o
S2
2
Änderungen/Ergänzungen nach Kundenwunsch o
1
Web development in Webflow
The implementation of website sections requires at least a desktop design. This includes the development of all breakpoints (desktop, tablet, mobile landscape, mobile portrait), the setup of the Webflow CMS (if needed), the configuration of editing functions for instances (if desired), and the animations necessary for functionality. If no additional responsive designs are provided besides the desktop version, they will be implemented on autopilot. You can then test the result and provide feedback. Functional extensions of the website can be achieved using Finsweet Attributes. In the Pro Plan, we also develop custom solutions for you.
Task
Days
Webflow-Einrichtung: Projekt anlegen, Styleguide umsetzen (Farben, Schriften usw.) und Verbindung der Custom Domain, falls gewünschto
2
Frontend-Entwicklung von 4 normalen Website-Abschnitten (Umsetzung der Webdesigns in die echte Seite in Webflow) o
S2
2
Frontend-Entwicklung von 4 besonderen Website-Abschnitten (z.B. mit sehr vielen Elementen, mehrstufige Abschnitte,...) o
S2
4
Finsweet-Attributes (vorgefertigte Code-Lösungen) zum Erreichen bestimmter Funktionen, je "Attribute" o
1-2
Custom Scripts zum Erreichen bestimmter Funktionen (individuell für Sie programmierte Lösungen) o
Pro
2-3
Animationen: 1-6 Website-Animationen, je nach Komplexitäto
2
Sprachen: 4 Seiten nach vorgegebenen Texten in eine andere Sprache übersetzen, oder 8 Seiten automatisiert mit Webflow übersetzen o
2
Änderungen/Ergänzungen nach Kundenwunsch o
1
Photography/videography and post-production, research
Please note that the usage license is only included in the professional plan and is covered by the monthly included stock media budget in the basic plan.
Task
Days
Vorproduktion: Konzept für ein schlichtes Foto-/Videomotiv mit einem Objekt ohne Requisiten o
1
Vorproduktion: Konzept und Alternativkonzept für ein komplexes Motiv mit mehreren Objekten/Requisiten o
2-3
Produktion: Umsetzung von einem schlichten Motiv ohne Requisiten (max. 4 wechselnde Produkte/Objekte) o
S2
2
Produktion: Umsetzung von einem komplexen Motiv mit Requisiten (max. 8 wechselnde Produkte/Objekte) o
S2
3
Nachproduktion: Nachbearbeitung von einem Video oder max. 4 Fotos eines schlichten Motivs o
S3
2
Nachproduktion: Nachbearbeitung von zwei Videos oder max. 8 Fotos eines komplexen Motivs o
S3
3
Vor- bis Nachproduktion: Erstellung von einem Video oder 1-3 Fotos zu einem vorgegebenen Thema ohne Zwischenabstimmung o
Autopilot
2
Bildmaterial-Recherche von bis zu 20 Fotos/Videos in der Kataloop-Stock-Kollektion oder externen Bilddatenbankeno
2
Anfrage von ähnlichem/offline Bildmaterial auf Basis eines Motivs aus der Kataloop Stock-Kollektion (inkl. Zusendung)o
1
Änderungen/Ergänzungen nach Kundenwunsch o
1
Style guide/branding
The steps involved in creating a corporate design guide cannot always be clearly separated, as it is a dynamic process. Therefore, the total implementation time should be estimated at 5 business days (without a logo) or 10 business days (with a logo). These timeframes may be shortened if usable documents or guidelines already exist.
Task
Days
Brandfarben definieren: Definition Farbkombinationen, in Designs testen o
2
Brandfarben definieren: Abstufungen, Farbräume o
S2
1
Schriften definieren: Recherche, in Designs testen o
1
Schriften definieren: Styles definieren (mind. 4x Headline, 3x Paragraph & 1x Eyebrow) o
S2
1
Logodesign: Entwürfe (setzt Farben und Schrift/en voraus) o
Pro
2
Logodesign: Entwurfs-Umsetzung/Digitalisierung o
S2
Pro
2
Logodesign: Versionen o
S3
Pro
1
Änderungen/Ergänzungen nach Kundenwunsch o
1
Digital & print products
The implementation times always include the output as a PDF, which requires your prior approval. If the product is intended for print, it includes print-ready artwork and the output as a print PDF. If you would like us to handle the print order, please allow for an additional day.
Task
Days
Schlichte Visitenkarten (max. 2-seitig), angepasst auf die Daten von max. 4 Personen o
Pro
2
Visitenkarten komplex (z.B. mit Druckveredelung, 4-seitig oder angepasst auf max. 8 Personen) o
Pro
3
Plakat/Poster o
Pro
3
Plakat/Poster o
Pro
4
Flyer/Broschüre, je 2 erste Seiten oder 4 Folgeseiten o
Pro
3
Flyer/Broschüre, je 2 erste Seiten oder 4 Folgeseiten o
Pro
4
Druckabwicklung je Druckprodukt o
S2
Pro
1
Änderungen/Ergänzungen nach Kundenwunsch o
Pro
1
Graphics, simple Lottie animations, icons & more
In addition to native Webflow animations, Lottie Animations enhance your website and can be seamlessly integrated into Webflow. Streamline Icons are the icon collection recommended by Kataloop, and their usage is included in both subscription plans.
Task
Days
Individuelle Erstellung eines Icons/einer Vektorgrafik: Entwurf und Digitalisierung einer schlichten, vektorbasierten Grafik o
1-2
Individuelle Erstellung einer pixelbasierten Grafik, z.B. eine schlichte Collage in Photoshop, eine Social-Media-Grafik, Blogpost-Grafik inkl. Bildbearbeitungo
1-2
Lottie-Animationen: Erstellung von 1-6 schlichten Lottie-Animationen inkl. deren Konzept und grafischer Umsetzungo
2
Streamline-Icons: Recherche und Anpassung (Farben, Größe) von bis zu 100 Streamline-Icons, die zum Projekt passen (setzt vorherige Abstimmung des Stils voraus). Übersendung der Dateien zur eigenen, weiterenNutzung (falls gewünscht).o
2
Eine Illustration (je nach Komplexität) o
Pro
2-5
Änderungen/Ergänzungen nach Kundenwunsch o
1
Work Samples
Why a subscription instead of an hourly rate, permanent position, or fixed price?
Subscription vs. hourly rate
When working with freelancers or agencies on an hourly rate basis, you often lack a clear time estimate for the project, and monthly costs can quickly exceed those of the Kataloop subscription. If you request a time estimate or even a deadline, the process often becomes bureaucratic, and flexibility is lost. A subscription offers flexibility, and a fixed monthly price, and defined production times.
Subscription vs. full-time employment
Is hiring cheaper? Unfortunately, no. Vacation and sick days delay progress and increase costs. The expertise of a full-time hire is typically focused on one specific area—unless you hire an entire team. Additionally, there are infrastructure costs, like an office or studio, and expensive equipment, especially for photographers and graphic designers. Your personal time is also valuable, and avoiding bureaucracy or unnecessary meetings saves exactly that: time. At Kataloop, we work continuously, and, if desired, even on autopilot. And when the project is complete, simply pause or cancel your subscription!
Subscription vs. fixed price
Working with freelancers or agencies on a fixed-price basis means one thing first and foremost: bureaucracy! The project needs to be meticulously planned in advance to estimate costs. Revision rounds are often limited or come with additional charges. Since pricing isn’t based on actual time invested, a buffer is typically added, driving the cost higher. Need to make changes mid-process? Things get complicated… With a subscription model, however, you can make changes at any time—even with defined production timelines.
Example project workflow
After subscribing to Kataloop, you will receive a confirmation email asking you to provide the email address(es) of the person(s) managing the tasks. Once we have this information, we can get started!
1. Tag
On day 1: You submit your vision for a one-page website with 8 sections. A logo, fonts, and a rough color concept already exist. Kataloop creates a style guide based on this and expands it with color variations and typography styles.
On day 3: The style guide is delivered. Feedback can be provided if needed, but in this case, none is given. Kataloop begins the web design process.
On day 8: The top section (Hero) and the bottom section with the contact form were given special attention and designed with a more unique approach. These took a bit longer in the design process. You receive the final web design for desktop.
While you review the result, Kataloop already begins producing a custom photo for the top section (Hero). You have chosen the “Autopilot” option for this. The final photo is delivered on day 10.
On day 11: You had a few comments on the design, which have now been implemented. You approve the design, and Webflow development begins.
On day 13: After setting up the project with all styles, the design implementation begins. You can track the progress online via a password-protected URL.
On day 18: Your one-page website is complete. You request an automated translation into German, including the addition of a language switcher, as well as some subtle animations to enhance the page.
On day 20: The project is complete with your modern website featuring a custom design, optimized for all devices (responsive), modern animations, two languages, and a custom photo in the top section.
Learn about the plans and get started!
Basic
This plan is ideal if, for example, you need a professional website for your business or are planning a redesign and don’t require photos or videos with exclusive rights. Especially if you already know what you need, you can set tasks for immediate processing.
Professional
If you are planning a professional business website and/or require high-quality photographs and short videos of your products or unique photo concepts to set yourself apart from the competition, this is the right place for you. The video meetings provide an excellent opportunity to bring structure to the project and receive expert advice from Kataloop. Tasks are handled with priority.
All services excluding Pro features
All services including Pro features
€300 monthly budget for the Kataloop stock collection
€1000 monthly budget for the Kataloop stock collection
Excluding usage license for studio productions: Non-exclusive rights (covered by the stock budget)
Including usage license for studio productions: Exclusive rights (2 years, extendable)
€100 budget for props per photo/video shoot
€300 budget for props per photo/video shoot
Credit mention in the website footer
Waiver of credit mention on websites
Kickoff call
Kickoff call and weekly video meeting
Contact
Location:
Kataloop GmbH
Kuglerstr. 16
10439 Berlin
Germany
Discuss questions via video call:
Schedule a 20-minute video call
Contact via email:
hello@kataloop.com
Inquire about a project:
Go to the contact form to inquire about projects
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