Frequently asked questions (FAQ)
Frequently asked questions about the fixed-price websites
Which package is right for me: Essential, Business, or Premium?
The Essential Website (€3,990 net) focuses on the three most important pages of your company, professionally designed and developed by humans instead of AI design or a cheap website builder. You receive a professional base structure to present your business, and the website can be expanded at any time later. The Business Website (€7,990 net) is the right fit if you already know what you want to communicate on up to six pages. This scope is already quite extensive for a company website and offers room for everything your target group needs to know. The extended SEO structure, including structured data, additionally ensures visibility. The Premium Website (€10,990 net) offers a bit more of everything: up to nine pages, more revision rounds, more stock licenses including the stock photo guarantee, and prioritized implementation in four weeks. Ideal if you want to be found, stand out, and grow. All packages include the Webflow CMS, subtle motion design, and AI components, and you can exchange booked pages for additional languages or one AI component of high complexity. Projects beyond this are implemented as an individual offer starting at €11,000 net (Enterprise Website).
How does the project work, from booking to going live?
The project starts once payment is received; on request, a 50% down payment is also possible, with the remainder due after the design is completed. In the Kataloop Client Portal, you complete the onboarding and submit your briefing. We then design your website in Figma; you follow the progress via a prototype link and give your feedback through the revision rounds. After design approval, we develop the website in Webflow: the desktop version is built first on a staging domain, where you can watch it take shape live. Finally, we create the remaining breakpoints (tablet, mobile landscape, mobile portrait). You test the website and give your final approval. We are happy to handle the go-live for you if you wish. And we gladly continue to support you with future changes afterwards, for example through our monthly Maintenance plan at €490 net.
What is a revision round, and what happens when my pool is used up?
A revision round is your collected feedback on exactly one page. Depending on the package, a pool is available (Essential: 6, Business: 12, Premium: 24), which you can freely distribute across the design and development phases. A counter in the Client Portal shows the remaining balance. Once the pool is used up, each additional revision round costs €220 net.
What ongoing costs should I expect after the fixed price?
You register and manage your domain yourself. Hosting runs via Webflow and begins with the go-live: €40 per month for the Essential Website (up to 10 GB of bandwidth), €80 per month for Business and Premium (up to 100 GB), each net. Each additionally activated language costs €50 per month. Alternatively, we transfer the project to your own Webflow account free of charge upon request. A code export for your own self-hosting is possible in all packages, as long as neither a CMS area nor an additional language is activated. However, we recommend hosting via Webflow, because only then are further optimizations and edits via Kataloop possible.
Do I have to provide the copy myself?
It always helps if you provide your texts yourself, because nobody knows better than you what you want to communicate and how. In all packages, the choice is yours: Either you provide your final texts per page and section in the briefing, and upon request we propose a sensible structure. Or you have the texts created: In the briefing, you answer questions about your company, your offering, and your goals, and we create AI-assisted text suggestions and the page structure from them. Even then, you can provide final texts yourself at any time or name an existing website as a reference. Only the content for the imprint, privacy policy, and, where applicable, terms and conditions must always come from you, as we are not permitted to provide legal advice.
Do I own the website, and can it be transferred to my own Webflow account?
Yes. Upon full payment, you receive simple, worldwide, perpetual usage rights, and the web design is created exclusively for you. On request, we transfer the project to your own Webflow account free of charge; the already paid remaining term of the current site plan transfers with it. From the transfer onwards, you continue hosting directly through Webflow at their conditions. Our license terms additionally apply to the included stock media.
Frequently asked questions about the monthly plans
Who are the monthly plans right for, compared to a fixed price?
The fixed price is right if you want to implement a one-off, clearly defined website project. The monthly plan is worthwhile whenever you need flexibility, including for websites: for example, when the exact scope of your website has not yet been defined, or when the pages are to be developed together with Kataloop. You do not have to commit long-term, as the monthly plan can also run for just one or two months. You react to changing day-to-day business requirements at any time and simply reprioritize tasks, without new quotes or time lost to bureaucracy. Beyond that, the monthly plan covers creative services on an ongoing basis, from your website and graphic design to individual photo and video productions. Instead of standstill, you see daily progress, and the collaboration keeps running even when you are short on time yourself: with prepared tasks or in autopilot mode. Compared to a permanent hire, you need no infrastructure of your own (office, equipment), face no downtime due to vacation or illness, and no drama when cancelling: you end at the end of any monthly cycle or switch to the more affordable Maintenance plan. The bottom line: more affordable than an hourly rate, more flexible than a fixed price, and more efficient than a permanent hire.
What is the difference between Business, Business+, and Maintenance?
The Business plan (€4,990/month) covers all core services listed in our implementation times and includes a monthly allowance of €250 each for stock media and for hosting and resources. The Business+ plan (€7,490/month) additionally covers all tasks with the "+" label (such as logo design or print media), allowances of €750 each, and exclusive usage rights to individually produced photos and videos. The Maintenance plan (€490/month) covers smaller, ongoing adjustments: it includes a quota of 3 working days according to our implementation times, plus allowances of €100 each. It is open to existing clients after at least one month on the Business or Business+ plan, and equally to clients who have completed a fixed-price project with us.
Is there a minimum term, and how can I cancel?
No, there is no minimum term. The contract runs for an indefinite period and can be cancelled by either party at any time, effective at the end of the current monthly cycle. You cancel independently via the Stripe portal, using the email address with which you set up the subscription. Payments already made for the current month are not refunded.
How do I submit tasks, and how quickly are they implemented?
You create and manage tasks yourself in the Kataloop Client Portal, an open kanban board where all ongoing communication also takes place. Unlike our fixed-price projects, there are no counted revision rounds and no page-bound tickets. How long a task takes is shown transparently in our published implementation times; all working days of the month are scheduled. For more complex or unlisted tasks, you can request a time estimate in advance. Optional video calls are also included: a kickoff call plus coordination calls every two weeks (Business) or weekly (Business+).
What do the monthly allowances include, and what happens to unused credit?
Each plan includes two allowances. The first is for stock media from the Kataloop collection (Business: €250, Business+: €750, Maintenance: €100) and is provided as a voucher you redeem at checkout. This voucher is valid for 34 days, so there is a small overlap into the following month; after that, unused credit expires. The second allowance of the same amount covers additional costs of the collaboration, such as Webflow hosting, font licenses, props for shoots, or external stock media. It applies to the current monthly cycle and expires at its end, in this case without any overlap. Domain costs are excluded, as we recommend registering and managing your domain yourself.
Can I switch between plans?
Yes. You can switch flexibly between Business and Business+ with the next monthly cycle, depending on the scope you currently need. After at least one month on the Business or Business+ plan, the Maintenance plan (€490/month) is also available to you as a downgrade, as it is for clients coming from our fixed-price projects. This is worthwhile, for example, when you can foresee submitting few or no tasks for a month: on the Maintenance plan, spontaneous small tasks still get implemented, and your hosting remains securely in place.
Frequently asked questions about the stock media
What types of use are there, and which license do I need?
You purchase licenses per area of use, starting at €16. There are five areas to choose from:
- Social media, presentations, and newsletters,
- Websites and apps,
- Print,
- Campaigns, and
- TV and streaming.
When purchasing, you select the area in which you want to use the media; within that area, you may use it as often as you like. A single license from the first area therefore covers social media, presentations, and newsletters together. For several areas, you combine the corresponding licenses. Use in preparatory tools such as Figma, Canva, Photoshop, or InDesign is always included. Good to know: paid advertising falls under the campaign license. If you want to publish a post organically and also promote it with budget, you need both the social media and the campaign license.
What exactly does the 100,000 limit mean, and what happens if I exceed it later?
The limit means something different depending on the area of use. For social media, it is 100,000 followers per channel; for newsletters, 100,000 recipients; and for presentations, an expected reach of 100,000 people within the next three months, each at the time of purchase. For websites and apps, it is 100,000 monthly users per website or app, measured as the average of the three months preceding the purchase. In these areas, later growth is harmless: if your numbers rise after the purchase, no upgrade is ever required. Print and campaigns work differently: here the limit is a usage cap of 100,000 printed copies or €100,000 in campaign budget; once it is used up, you need a new license. For TV and streaming, a maximum production budget of €100,000 at the time of use applies. With the "Unlimited and Resale" option, you remove all of these limits from the start.
What does the "Unlimited and Resale" option include?
It removes all 100,000 limits of the standard license: unlimited reach, user numbers, print runs, and budgets. In addition, it permits use in resalable products, such as website templates, books, mugs, or T-shirts. Excluded are pure photo prints, where the media itself is the product. In print, the 30-centimeter size limit for placements on front sides also no longer applies.
Do I have to credit the creator?
That is up to you: when selecting your license, you choose whether to waive the attribution. In Kataloop's website packages, the included licenses always come without any attribution requirement. If you keep the attribution, a note such as "Photo/Video: kataloop.com" in the caption, on the media itself, or in the legal notice is sufficient.
How many people may use a purchased file?
The standard license allows you to share the file with one additional person, so a total of two people may work with it. Storing the file on shared systems such as internal servers, cloud storage, or DAMs is not permitted if several people can access them. For teams and companies, there is the Enterprise option: it allows simultaneous editing, storage, and use by all employees without any limit on the number of users, storage in internal systems such as clouds or DAMs, and use by external service providers, partners, and subsidiaries for your purposes.
What resolution do I receive when purchasing?
Always the highest possible. After every purchase, you receive both the original version (photos often exceed 8K) and a compressed version. The high resolution opens up creative possibilities, such as using a cropped section of an image while maintaining high quality. And because you can work with the original file from the very beginning, you avoid the duplicate post-processing that occurs when an image is first edited at a smaller size and later needed at a higher resolution.
